Conversion Rate Calculator

Website Conversion Rate Calculator

Optimize your website performance with our advanced conversion rate calculator. Analyze conversion funnels, A/B test results, and discover opportunities to improve your conversion rates and boost revenue.

Conversion Rate Analysis

Analyze and optimize your website conversion performance

Website Performance

Website/Campaign Name

Total Visitors visitors

Total Conversions conversions

Total Revenue MDL

Analysis Period

Conversion Goals

Conversion Type

Target Conversion Rate (%) %

Industry Benchmark (%) %

Conversion Funnel

Step 1 Name

Step 1 Count

Step 2 Name

Step 2 Count

Step 3 Name

Step 3 Count

Step 4 Name

Step 4 Count

Step 5 Name

Step 5 Count

A/B Test Analysis

Version A (Control)

Visitors A

Conversions A

Revenue A MDL

Version B (Variant)

Visitors B

Conversions B

Revenue B MDL

Confidence Level

Conversion Analysis Results

Conversion Rate

Revenue per Visitor

0 MDL

Average Order Value

0 MDL

Performance vs Benchmark

Optimization Insights

Conversion Funnel Visualization

Step-by-Step Analysis

A/B Test Summary

Conversion Rate Improvement

Revenue Improvement

Statistical Significance

Not Significant

Confidence Level

95%

Complete Conversion Rate Optimization Guide

Understanding Conversion Rates

Learn how to calculate, interpret, and benchmark your conversion rates across different industries and channels.

Funnel Analysis

Master conversion funnel analysis to identify bottlenecks and optimize each step of your customer journey.

A/B Testing

Discover how to design, run, and analyze A/B tests to systematically improve your conversion rates.

CRO Strategies

Explore proven conversion rate optimization strategies and tactics to boost your website performance.

Mastering Conversion Rate Optimization

Conversion rate optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action. This comprehensive guide covers all aspects of CRO.

Key Conversion Metrics

Conversion Rate: Percentage of visitors who complete a desired action
Revenue per Visitor (RPV): Average revenue generated per website visitor
Average Order Value (AOV): Average amount spent per transaction
Customer Lifetime Value (CLV): Total revenue expected from a customer
Cost per Acquisition (CPA): Cost to acquire one customer

Conversion Funnel Analysis

Awareness Stage: Users become aware of your brand or product
Interest Stage: Users show interest and engage with your content
Consideration Stage: Users evaluate your product or service
Purchase Stage: Users make a buying decision
Retention Stage: Users become repeat customers

A/B Testing Best Practices

Test One Variable: Change only one element at a time
Statistical Significance: Ensure results are statistically valid
Sample Size: Use adequate sample sizes for reliable results
Test Duration: Run tests for appropriate time periods
Segment Analysis: Analyze results by user segments

CRO Optimization Techniques

Landing Page Optimization: Improve headlines, copy, and calls-to-action
User Experience (UX): Enhance navigation and page load speeds
Social Proof: Add testimonials, reviews, and trust signals
Mobile Optimization: Ensure excellent mobile user experience
Personalization: Customize content based on user behavior

Industry Benchmarks

E-commerce: 2-3% average conversion rate
SaaS: 3-5% average conversion rate
Lead Generation: 5-15% average conversion rate
B2B: 2-5% average conversion rate
Mobile: 1-2% average conversion rate